[nedwin]

Location was two of their main problems.

High rents and limited food options (so they went into burgers) and the high rent locations they took in suburban malls often came with contracts which explicitly stated they couldn't sell burgers due to competition with other mall burger places.

Looks like this is very different in that they're mostly selling through Uber Eats et al and some locations. They can easily expand to selling anything they want out of these commissaries.