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by AndrewKemendo
2878 days ago
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Maybe. However Amazon (et al) have trouble just getting good 2D images from Vendors and is not making much of a push at all to get vendors to build 3D content. This is a long standing problem: Should retailers do the modeling or vendors? It's expensive and hard on infrastructure to do it, and CAD standards aren't consistent enough to use that avenue. Vendors aren't tech savvy and have questionable practices for investing in marketing/sales materials, including photography because it doesn't scale. I could go all day on this, but I won't. Bottom line is, none of the major platforms are stepping up and being leaders in AR on the content side. It's pretty marginal efforts so the results are marginal. I think everyone is waiting around for the Apple glasses now. |
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