[ripdog]

I have no idea why you think ISPs would do something like that. American ISPs are anti-consumer to the hilt. They've been caught numerous times INJECTING ads into unencrypted http connections. Ads cause ISPs no issue whatsoever. Why would they block ads?

Also, Firefox has excellent extension support for browser-level adblocking. No ISPs I'm aware of do any kind of adblocking. If there is no ISP adblocking around, how on earth could DNS-over-HTTPS be a anti-adblocking move?!

I have no idea how you managed to convince yourself that ISPs are anti-ad pro-consumer crusaders while Mozilla are some kind of evil corporation trying to thwart their efforts. The reality is the exact opposite.