I think its one of the few places where the profit motive aligns to be somewhat lawful neutral if not lawful good.
McDonald's was one of the first businesses to realize that on the Interstates you get all sorts of weary travelers at various states in their journeys. Some may only need a quick restroom trip. But just making that restroom trip makes them a captive audience to maybe buy a snack they didn't intend to. Or that goodwill of offering a quick restroom stop at one of the trip makes it more likely the customer will return for a meal at the other end of the trip.
McDonald's expanded so rapidly down the US interstates for just this reason, so its interesting that that remains a core value to corporate even knowing that there are plenty more options when travelling than when McDonald's was first starting out.
I know anecdotally so many people that still look for those golden arches when in need of a quick leg stretch or a restroom break on a long drive.
McDonald's was one of the first businesses to realize that on the Interstates you get all sorts of weary travelers at various states in their journeys. Some may only need a quick restroom trip. But just making that restroom trip makes them a captive audience to maybe buy a snack they didn't intend to. Or that goodwill of offering a quick restroom stop at one of the trip makes it more likely the customer will return for a meal at the other end of the trip.
McDonald's expanded so rapidly down the US interstates for just this reason, so its interesting that that remains a core value to corporate even knowing that there are plenty more options when travelling than when McDonald's was first starting out.
I know anecdotally so many people that still look for those golden arches when in need of a quick leg stretch or a restroom break on a long drive.