[bradly]

Apple has been able to create pro level software for both audio and video editing industries. If Adobe/Microsoft scraped its mac line of products, I bet Apple would have a competing product out in 12 months that graphic designers would flock to.

[carbon8]

Note, however, that those were all originally acquisitions. FCP was born at Macromedia and Apple purchased the product and hired the team. Shake came from the Nothing Real acquisition. Logic is from the Emagic acquisition.

[Keyframe]

Not to mention all of those applications had a windows version. Yes, even Final Cut (at least the version they shopped at NAB).

I personally got royally screwed over Nothing Real purchase (we had a site license of both linux and windows version).

Chalice, Shake (and Tremor), Final Cut, Logic, India Pro... - all acquisitions followed by "Mac only from now on, sorry".

[spicyj]

I believe Aperture was developed in-house.

[davidedicillo]

Apple at that point would buy Pixelmator in a heartbeat and make its own product.

[thomasz]

I was under the impression that it's nearly impossible to compete with adobe in this market because they've patented all important algorithms.