[LarryDarrell]

I also wonder how big the market is for $2000 exercise bikes/treadmills + subscription service... especially when consumer debt is already at a high. Maybe they are thinking gyms/apartment fitness centers will buy them?

[scarface74]

It’s aspirational. People think if they have the “convenience” of working out at home, they will be more disciplined. Few actually do.

But on the other hand, having scheduled classes and the social aspect may serve as a commitmemt device.