Waste their time? You have to fill out the 401K form anyway, and it's not more effort to click the "Gimme free money!" button than it is to click "Do Not Want Free Money!". Even at benefits enrollment time, it could take 60 seconds to get to the "Max it out, bitches!" button rather than the "Keep everything the same".
And while I'm on the topic, why is it that no company I've worked at has a "whatever the legal limit is for a person my age" button instead of making me do the math each time?
I guess Cook has someone take care of his payroll elections, and will have someone manage the withdrawals or the account in his estate. That person likely costs less per hour than the money saved by doing the paperwork.
And while I'm on the topic, why is it that no company I've worked at has a "whatever the legal limit is for a person my age" button instead of making me do the math each time?