[dsfyu404ed]

>We’ve had plenty of PR about recycling in the US and it’s affected consumers plenty and corporations not—at—all

That pile of used tires, cardboard, scrap metal, pretty much anything that's even slightly cheaper to recycle (into the same product like in the case of paper or something else in the case of vulcanized rubbers) than to make from scratch gets recycled wherever possible because there's a profit to be skimmed off of doing so.

Taxing people or corperations into doing what you want is a messy solution with all sorts of negative externalities (e.g. cost of compliance prevents competition and innovation). If all you care about is that the negative externalities not occasionally litter the side of the highway then I guess it's a win but I'd rather pay someone to clean up trash than drive extra business for people who make their living dealing with taxes.