[coverband]

Indeed, when the home video/DVD usage was at its peak around the '90s, movie theaters were assumed to be a dying business by most people. Then consolidation and marketing to a younger generation breathed new life into the industry, with ticket prices going up alongside.

[grawprog]

I wonder if the proliferation of high definition and TVs with screens 2 or 3 times the size of TVs in the 90's for the same price will make a difference this time around. Back then, theaters were still the best way to see a new movie. Now though, I know a few people who's living rooms are far superior to a movie theater in every way, from the screen, to the sound, to the seats and honestly company and environment. Going to a theater used to be worth it even if the movie wasn't very good, just to get to see a movie on something different than a tiny 20" crt TV. Now it's really only worth it for great movies.