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by Kuiper
2878 days ago
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has a pre-trailer to the trailer If you're wondering why this is done, it's because when the trailer is shown on Youtube as a pre-roll ad, users have the ability to "skip" the ad after 5 seconds. Thus, the trailer needs to "hook" the viewer in the first 5 seconds to entice them to keep watching the whole thing, and deliver a title card right before the 5 second mark so that they can increase brand awareness even if the user does choose to skip the ad after the 5 second timer is up. This leads to the first 5 seconds of the trailer being used as a trailer for the actual trailer. Here's several examples: https://www.youtube.com/watch?v=cBezc1S1BAQ https://www.youtube.com/watch?v=UL29y0ah92w https://www.youtube.com/watch?v=gUDV0CUzG0k |
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