[kjeetgill]

This rings incredibly true to me and I'm glad the idea is spreading. My diet philosophy pitch to people is this:

(Cribbed from my post above:)

THE BEST DIET to lose weight is about psychology 80% and nutrition 20%. Most of the value you're going to get by keeping your weekly calories low. You can try variations of macronutrients, meal timing and frequency, voodoo, etc. but the best one is the one you stick with, and can stick with long enough to reach your goals.

Maybe you'll need to think about essential minerals and nutrients if you're trying something really really extreme. But with even minimal variety you should be good.