Interesting, I wonder if it's linked with thyroid hormones. In culture, that would seem odd, unless it's binding to receptors in a manner that hormones would, or competing with hormones in the growth serum?
I'm beginning to think the thyroid hormones are just a storage mechanism for iodine. The hormones T1, T2, T3, and T4 are actually named for the number of Iodine atoms in the molecule.
https://www.ncbi.nlm.nih.gov/pubmed/24219135
Iodine has been claimed to induce apoptosis in a number of cancer types while remaining harmless to normal cells.