[robotsonic]

I think part of it is not just the look, but also the content. The 'old' internet wasn't as concerned with how to monetize content, it was just people sharing stuff they like/dislike. Certainly, that still exists, but you can imagine BuzzFeed et al. turning this content into "10 real foods that will disgust you, number 7 will blow your mind".

[mcnesium]

It feels awkward that it is called "exotic". This exposes the common understanding of todays web as a set of services, that everyone is supposed and used to consume, while anything out of that scope is not regarded as normal. This is the opposite of what it should be.