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by iKSv2 2903 days ago
Also, in rare cases, depending on your pitch and network, if the customer (hospital in this case) is impressed and gives you the order, you can ask for a token amount which can help you get off the ground and work towards the product in discussion.
1 comments

I wouldn’t call this a rare case. It’s a pretty common strategy in enterprise b2b startups. You develop a PoC that solves a real problem for customers with real money, and they’ll pay you to be one of the first customers if you can implement their feature requests.