[unethical_ban]

Interesting. I had subscribed via Amazon for Kindle and did it automatically. I wonder if the same thing would be true if you bought your subscription through the app.

[radicaldreamer]

Apple iTunes based subscriptions also have a very easy way to unsubscribe, probably to the chagrin to companies which use them.

[bfred_it]

I wouldn't call "having to open a separate, unrelated app, visiting its homepage, entering your Account area, finding the Subscriptions list" easy.

Easy would be:

    - Open app with subscription 
    - Go to settings  
    - Find subscriptions

[sjwright]

Perhaps not easy, but it is (a) online, (b) consistent from one app to the next, and (c) pretty much guaranteed to work correctly and work immediately.

Considering the sort of problems people are discussing in the wider thread, this is pretty idealistic.

[radicaldreamer]

It’s far easier than having to call anyone