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by neojima 2908 days ago
https://labs.apnic.net/?p=479

https://labs.apnic.net/?p=655

From what I've gleaned, the use of Google ads catches the use case of people who don't actively use Google -- based on the delta in metrics between Google's stats and APNIC's, I would suspect that Google isn't quite as popular globally as you think it is (but their ad platform is!).