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by prawn 2921 days ago
Create a unique drawcard that stands out and sells in an age of image-driven social media. If the area is not particularly attractive, find a way to make it more so.

Cadillac Ranch is old, scrap cars embedded in nondescript dirt. I've visited there from the other side of the planet.

Salvation Mountain is a low, plain hill adorned with plaster and paint. I've visited there from the other side of the planet.

There's a wall in San Luis Obispo that is literally covered with chewing gum. It's disgusting but awesome, and I've been there. Elmer's Bottle Tree Ranch is basically junk arranged in an interesting way. Visited that too. I went to a restaurant because it has a novelty sign talking about "Ho' Made Pies". I've got loads of examples.

If given 5-10 properties remotely near a driving route or international drawcard (like Zion), I'm confident I could invent a unique thing for each that would attract tourists and not be overly expensive to create. I suspect land-owners don't have the imagination or inclination though.

Email in profile if you have a property and want motivation.