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by JumpCrisscross 2929 days ago
> leave things completely alone and keep selling the old models

That would trash the brand. You can't be selling cutting edge out of one side of the company while milking legacy products out the other. Perhaps more fatally, it spoils Apple's incredibly effective "make your product obsolete before someone else does" philosophy.

1 comments

> You can't be selling cutting edge out of one side of the company while milking legacy products out the other.

Except that's exactly what's happening with the MacBook Air, Mac mini, Mac Pro...

Additionally, iPhone has been their core focus for a long time now, and yet prior to the X, they basically shipped the same phone for the last 4 years. What have they been doing at Apple for the last half decade or more besides building a GCHQ replica?
Making money hand over fist, for one thing. It is smart to change slowly if you've achieved market saturation and your customer base has no viable alternatives. It means more profits.