[symptic]

What makes sense for one company may not make sense for every other. Groupon is great at what it does, so I don't see a point of being critical of something that isn't an expense unless the company opts into it. From my experience, Groupon tries to help you understand full well what you are getting in to.

The truth of the matter is that many business owners don't make the right decision 100% of the time, especially when it comes to new marketing opportunities and trends. Every brand is different, and it's every brand's responsibility to represent itself how it wants to be seen. Blaming Groupon for lowering the value of your brand is projecting your failure to maintain that on a company who offers a great service.