[jaypaulynice]

You're not deceiving the customer. The problem is the customer depends on other inputs to make a decision. 99% of the time the decision has no rationale except social proof.

For example: If you went to buy 2 products next to each other at a store. They both do the same thing and same price, which do you take? The one that your neighbor bought or a random one?

For me whenever this happens, I most likely don't buy either unless I have a very specific need to get it.