[goatherders]

You have to make time for sales. You HAVE to. To say there is no time because you are busy developing is dangerous. Even one hour per week can be meaningful. But you have to do it. No one knows your product, service or vision the way you do.

One of my companies builds the sales funnel for SAAS and digital agencies. We handle the entire top of the funnel (lead gen and nurturing) so by the time it's a qualified opp it's actually a prospect that has an identified pain, time line and budget to go with an understanding of our clients solution to their problem. But we dont ever close the business precisely because in digital and SAAS the results are so much better from the heartbeat then the hired gun.