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by indescions_2018 2956 days ago
Gamification. Pure and simple. Even the kids liken it to "getting paid to find rare Pokemon Go". One could even go so far as to find linear optimizations for max network paths ;)

What sweetens the incentive is the "instant" cash transfer within 5 hours or so of drop-off. Mobile micro-work at scale is not only tenable. But may be the preferred operandus of labor market participants.