[kls]

My personal belief, that has been reinforced by my experiences, is that one should take the path that leads to a revenue the fastest without damaging the brand. But it does take a lot to damage a software brand. A lot of people talk about PG's MVP I have never read or heard the exact conversation about it by PG but from peripheral conversation that I have seen about it, I looks to be a similar concept. Point is, don't target the largest market, target the market you can get to first and build the minimum feature set that will capture it. It buys you time, even if you have to scrap and rewrite the whole thing for 2.0 you should build it as rapidly as possible with the minimum feature set required.