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by TobiasCassell
5760 days ago
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From the book titled "The Myths of Innovation" by Scott Berkun- "The talent for taking two unrelated concepts and finding connections between them is called associative ability. Persons with low associative barriers may think to connect ideas or concepts that have very little basis in past experience or that cannot easily be traced logically. Read that last sentence again: it's indistinguishable from various definitions of insanity. The tightrope between being strange and being creative is too narrow to walk without without occasionally landing on both sides, explaining why so many great minds are lampooned as eccentrics. Their willingness to try seemingly illogical ideas or to make connections others struggle to see invariably leads to judgement (and perhaps putting some truth to stereo types of mad scientists and unpredictable artists.) Developing new ideas requires questions and approaches that most people wont understand initially, which leaves many true innovators at the risk of becoming lonely, misunderstood characters." |
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