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by thisacctforreal 2965 days ago
The Average Revenue per User can be found in their earnings report (linked above by ihumanable): https://s21.q4cdn.com/399680738/files/doc_financials/2018/Q1...

For US & Canada this was $86.65 in the last 4 quarters.

For Europe this was $34.95.

Keep in mind they likely don't target ads using just one person's data: accuracy can be improved by looking at the data of similar people, and looking at the data of friends and family. It isn't as simple as offering a $10/month plan to keep your privacy, because they want everyone's data.

"Your data is worthless, everyone's data is priceless."