| I'm not in our target customer audience but here is my take: 1. You should probably work on the landing page and try to make it look like an enterprise product. 2. Your target audience is obviously enterprise companies so you should probably need outbound sales strategies unless you open-source the app and spend at least two years for visibility. 3. The main problem is that your target audience probably has enough resources to build their own solution and if the privacy is important for them, they probably won't be willing to try out your service. You need to do a market research and maybe build an on-prem version of the app. 4. You should probably spend some time to find the best value proposition for your product. Here are a few ideas that can help you to find it: * Make it so simple for the companies can integrate it easily within hours. You should probably make the system pluggable so that they can integrate their internal services easily and switch to cloud if they want. * Give away some free carrots to them in order to attract the potential customers. (Maybe open-source?) * Do some paid POC and work as a consulting company. If you get closer to your customers, it can help you to find out the actual problem and turn your company into a product company. (i.e. Do Things that Don't Scale) |