| Hello folks, I'm the Co-Founder of Elfbox and I just wanted to share what Elfbox is and the backstory of why we started it. At Elfbox, we deliver monthly boxes of developmental toys for children at home on a rotational basis. Parents tell us about their child's preferences and developmental requirements and we partner with child development experts and use AI to individually curate toys for each child. Families use the toys for a month and return them when they receive their next box (with the option of purchasing toys at a discounted price that they want to keep longer). Why did we start Elfbox?
I was looking to buy toys for my nephew for his 1st birthday last year. I went to Toys R Us (before they decided to shut down :P), thinking that this is where people buy toys. After spending several hours walking their aisles, I walked out of the store with a sensory overload of lights and sounds. I realized that I didn't want to get anything for my nephew from there. It took me several days of online research to find appropriate toys for my nephew that I knew were made of safe materials & would aid in skill development. After speaking to my cousins and friends about this issue, I realized that when it comes to toys, parents struggle with the following issues on a regular basis - 1) It is really difficult to find good quality, engaging toys for children on an ongoing basis. Parents often don't know what the right toy for their child's developmental stage is. Providing kids with the right set of toys for their developmental stage is critical since children learn most of their foundational skills (cognitive, physical, social, emotional) through play. 2) Clutter. Parents have to deal with clutter every day because kids outgrow toys very fast. There is no easy, frictionless way to reuse or recycle toys. Families end up hoarding them for years. This problem is even more acute for millennial parents who live in space constrained urban settings. This provided us the motivation to start Elfbox. Our aim is to give parents access to a highly personalized selection of high-quality developmental toys for their kids without having to own them. If there are any parents here, we would love to hear your stories about how you manage your toy collection! |