[icey]

With regards to encouraging users to contribute photos: Have you thought about creating a few short blog posts about good ways to photograph food? Things like lighting, angles, how to try to take a decent picture using a smartphone, etc?

Food is pretty hard to photograph well, we tend to have overly high standards for what a good food photo looks like because of all the food porn around these days. Just like regular porn, the real thing is going to look a little different. If your users hate the pictures they're getting when they take pictures of their food, they're never going to upload them. They'll probably give up completely after a couple of attempts.

[shuleatt]

Well version 1 was really not meant to be about the quality of photos (i.e. food porn), but if we do move in this direction it's a great suggestion

[icey]

Ah, my point was just that if the users don't like the photos they take, they're not going to upload them.

[EGF]

To reinforce this point, we did not have core competency to build an iPhone app and wanted to keep the project bootstrapped. Given the feedback here it seems an app would in fact make a big difference.