[tomrod]

Economically, no issue. They are price discriminating to their hearts content and letting people get what they want.

Psychologically, it feels like being taken advantage of. No brand loyalty or other customer value to be had. Expect people to abandon in droves when similarly priced travel comes along.

[mseebach]

> Expect people to abandon in droves when similarly priced travel comes along.

I would expect Ryanair to be fine with that. Their business model is that a very large subset of passengers select their flights based on price, and price alone, that price is the only customer value that matters. They are explicitly not investing in fluffy brand loyalty.

I fly a lot on expensive, flexible tickets on legacy carriers, and have status, so I'm reasonably "loyal", and have fast track and lounge access to show for it, but the BS airlines come up with that is supposed to make non-status holders in economy "feel the brand" (despite the objectively sad quality of the hard product) triggers my gag reflex.

[tomrod]

I agree completely.

[babuskov]

I'm actually very loyal to Ryanair because I know I can book late and still get any seat I want (because most people never book their seats).

The only issue I have with RA is that some airports they use are far outside the cities they "cover", so you sometimes need an hour or more (by a train or bus) to get into the actual city.