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by bryanrasmussen
2990 days ago
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An industry with very few competitors servicing professionals where services cost a lot, because in those situations 1. Everyone knows who the competitors are
2. You are either going to be paying for those services or not, and if you are you will decide which competitor you want to pay for based on something different than how they show up in your google. Examples - Thomson Reuters' legal services, LexisNexis etc. I'm pretty sure the amount of times some lawyer searches for a term, ends up on some competing legal service and just says oh well I better just pay for this now is negligible. Near or actual monopolies. SEO in these cases might help rank, but you don't actually need to rank for your business. |
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