[brosirmandude]

Sure, do you have a specific type of industry in mind?

In my experience, it's brand new or still relatively young companies that SEO is often not great for. It might be a great thing to engage in in the future for them, but early stage companies strapped for resources need to be more focused on building out an actual brand rather than on ranking page 1 against competitors who may be spending 10-100x on marketing than them and have been around for years.