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by dindumuffin 2989 days ago
Path, Peach, Vero, Ello, I don't think we need another one to remind everybody that "intimate social networks" are a failed experiment. If someone wants to communicate within a small group, they are inclined to use group chat. Forget monetizing, first it's difficult to get users to stay on these platforms because:

1. Even if you get amazing press and hype, the churn rate can exceed your growth rate due to how limited the network effect is e.g. Peach and Vero.

2. People can already choose to unfollow celebrities and limit their friend groups on any existing social platform. It's simply a matter of willpower or creating an alternate account ala how "Finstagrams".

3. Celebrities and influencers are what drives growth to a platform. Donald brought Twitter tens of millions of new users. Hundreds of millions of guys use Instagram just to follow bikini models etc

1 comments

There is no need to start as a social app. You could start as a to-do app. For example, if Todoist would add a persistent group chat to shared lists, it might replace the WhatsApp conversations with my wife.

There are apps that are used in intimate settings. They can be made "social".

I think it's very dangerous to add social to a non-social service.

Evernote tried adding a chat functionality they, for some reason, named "work chat".

No other Evernote user I know wasn't hostile towards this feature.

It is not intuitive to me why that would be bad. Care to elaborate?