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by GeekyBear 2986 days ago
>that was something I respected about Jobs (and a few other industrialists) -- the combined ability to understand new technology, visualize how it could be brought to a broad market, and then do it successfully

Jobs participated in a Q&A at the MIT Sloan School of Management in 1992, and one of the topics he discussed were the marketing pivots needed for the Mac and Next once he figured out what real world tasks those platforms excelled at that their competition did not. (desktop publishing and enterprise rapid application development)

Video of the talk has recently been made available.

https://www.youtube.com/watch?v=Gk-9Fd2mEnI