| No no no. No more.
No more isms. Here's the problem with web design: Nobody actually designs anything. They mindlessly copy the look of things, without giving thought to how things actually work. Examples: 1. Apple made the first iOS have references to real world items (the dropdown menus looked like rolling dials.) Makes sense because touch mobile interfaces were new, and the references gave users a clue how to interact with them. The takeaway for hack designers was to cover everything in fake wood and leather textures. 2. Some designers rightly avoided this trend, and made designs with less references to physical textures. Hack designers declared this the "flat design" trend, and proceeded to strip as much depth from their designs as possible. Now buttons were just squares, with no indication whether they could be pressed or not. There were no borders to break up featureless blobs of content. Icons were redesigned to be as minimal and abstract as possible, to the point where you couldn't tell what the icon was supposed to be. 3. Google created their own design guidelines (material design) that tried to keep the flat look while adding back some much needed affordance by way of slight shadows and animations. Hack designers mistook material design for a new trend, and made their own copy cat interfaces. A style intended to give one company a visual identity, in the hands of poor designers, made every company have the same identity. The same thing keeps happening. It will happen to web brutalism (whatever that is.) It won't change until web designers and the people who hire them start seeing the role of designers differently. |