[Sacho]

Why couldn't have they made a public statement that they do not endorse the Daily Stormer, reasserted that Cloudflare's business is not political activism and warned them that future claims like this would lead to termination? After all, Cloudflare's CEO describes the act itself as "dangerous", as a one-time act that would never happen again(at least, until someone else does the same thing?), etc..

The CEO doesn't seem to agree with you on this being 100% justified:

> Let me be clear: this was an arbitrary decision. It was different than what I’d talked talked with our senior team about yesterday. I woke up this morning in a bad mood and decided to kick them off the Internet. … It was a decision I could make because I’m the CEO of a major Internet infrastructure company.

[1] https://gizmodo.com/cloudflare-ceo-on-terminating-service-to...

(I was unable to source the claims that the Daily Stormer made about Cloudflare supporting them. I seem to remember the Daily Stormer denying they made those claims. It seems pretty important to know the actual catalyst for a major breach in company policy, but it doesn't seem to be reported anywhere I looked).