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by croon
2991 days ago
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To add to that: What's the culmination of all this? Everyone ends up with a non-personal brand avatar that interacts with other brand avatars while life outside is entirely separate? I understand that people "pose" online, as well as sartorially and socially offline, but this would be an entirely different ball game. What's even the point of participating after you've removed the last remaining percentage of real interaction from social media? |
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Oh, that we've know for fifty years. It's the acceleration of the Spectacle:
"In societies where modern conditions of production prevail, all of life presents itself as an immense accumulation of spectacles. Everything that was directly lived has moved away into a representation."