[maxerickson]

The pre-orders are such a silly point.

Ford builds more pickups than that a year, with basically 0 pre-orders. They simply don't bother with pre-orders, they don't need the money, they don't need the promotion, etc.

Is the lack of pre-orders for the F-150 a sign of weakness? NO!, even though the thing is super popular they are able to produce enough to meet ongoing demand.