[oldandtired]

Yet, before today, I had never heard of you or your work. I download and read from a broad selection of papers and fields.

Mayhaps, you need to do a bit more "youtubing" to get your stuff out there and more accessible. A couple of my current favourites on youtube is 3Blue1Brown and Mathologer. They are both entertaining as well as being informative and have set me on investigatory paths for other research in various fields.

[AlotOfReading]

Why should they be familiar to you? There are hundreds of thousands of academics around the world working in thousands of distinct fields. Promotion on YouTube can be useful, but not nearly so much as you're thinking.

[oldandtired]

My point is that even though he puts his stuff out there, if he is not heard of then it matters not.