[reader5000]

Those results are highly odd, but I don't think okcupid is mainstream enough to really glean any insight into racial psychology (if such a thing exists) from their data. Furthermore, they don't provide enough info on their analysis method, but I would be interested in seeing the results of a null-run: randomly assigning profiles to groups (rather than by race) and seeing what "statistically distinct" phrases arise (if the analysis is valid no phrases should arise).

It would also be interesting to see them do the same analysis for other features such as height, income, photo attractiveness, etc.

Similar analysis for craigslist personals by city: http://blog.kiwitobes.com/?p=42

[narkee]

They do have an enormous sample size. Much, much larger than any rigorous scientific studies based on getting undergrads to fill out surveys.

They've done similar analyses for things like self-reported heights, and photos:

http://blog.okcupid.com/index.php/the-biggest-lies-in-online...

http://blog.okcupid.com/index.php/dont-be-ugly-by-accident/

[reader5000]

Not really sure why this is getting upvoted and mine down, but it doesn't matter how large their sample size is since it's restricted to people who voluntarily sign up for an online dating website, specifically okcupid. As okc becomes more mainstream the data is more valid for the general population. But sample size is irrelevant here.

[narkee]

Fair enough. Although the data is presented in a non-rigorous, light-hearted manner, I guess a more accurate title would be "Stuff single, web savvy white people like"