[jasonjayr]

URL Shorteners break the Internet[0] (2009)

With Google Or Twitter, at least, they have some semblance of permanence, but with everyone hosting their own private shortener, will just lead to madness.

[0]: https://blog.codinghorror.com/url-shorteners-destroying-the-...

[smelendez]

Since then, URLs have even less to do with any real underlying directory structure.

What's another level of indirection between the browser and your CDN, your reverse proxy, your cache and your web framework?