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by uoaei 3008 days ago
Not the previous commenter, but many people have looked critically at marketing and media long enough to come to exactly this conclusion, myself included.

To my mind, there is something inherently wrong about the techniques used to sway opinion about products and services. They prey on our animalian reflexes and bypass the part of the brain even capable of consent. Marketing "should" (and I don't use that word often) be prohibited to use such tactics, and instead be an exposition of the product and service and any traceable, trustworthy qualifications bestowed upon it. Such a system is still hackable (selling awards for instance), but it's a way better alternative to marketing practices than what we have today.

1 comments

I dislike advertising and I'd love to see marketing move from a "push" to a "pull" model, where consumers ask for information about products they want. It's not easy to see how we get there. Defending the right of consumers to block ads, and moving from ad-based funding to subscriptions could be a start. An outright ban on ads - I don't see how that could happen without overreaching to non-infringing speech.