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by ictoan
3012 days ago
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Did you read the full article? Or are you cherry-picking to tailor your criticism? > Studies have shown that that women are less likely to respond to an ad that has overly masculine or aggressive language (despite being qualified), whereas men will apply regardless. Having a job description more gender friendly encourages more women to apply and men will apply regardless. You should read the article liked to this article - https://hbr.org/2014/08/why-women-dont-apply-for-jobs-unless... Women apply to jobs only if they are 100% qualified whereas men doesn't get deterred by lack of qualification. |
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You mean:
- leading
- competitive
- objectives
- driven
- independently
And this is what is considered "masculine". Not only that sounds incredibly sexist and stereotypical, it is demeaning for women who would consider themselves possessing one or more of the above traits.