[beager]

I would start by recognizing that the physical and mental health of your employees is also a "limited resource". Many companies, from scrappy and small to profitable and mega-huge abuse their human capital because health and wellness of human capital doesn't show up in a P&L.

And if you feel with your limited resources that you need to push your work environment to an unhealthy point to survive, you'd better be sure that you're doing that only after exerting the same shrewd force to get the unreasonably good pricing from your vendors, squeezing your investors for as much money as they'll give you, cut-throating your competition to the same ethically-questionable level, and red-teaming your model and roadmap to be sure you're not wasting one breath on anything superfluous.

Beyond that, if you have truly arrived at a point where you are asking things of your employees that could jeopardize their physical and mental health, be honest and open with your people about it. Candor goes a long way. And then, identify the exact things that are taking a toll on physical and mental health, and address them one at a time.