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by WalterGR 3007 days ago
I have built my consultancy over the past 6 years and it started with me doing freelance and now we do over $1m/year in revenue.

How many employees does your consultancy have including yourself?

Find influencers / networkers in your area and buy them coffee. Ask tons of questions and end with "Who else do you think I should be talking to?"

I feel like something is missing here. The sales part, I imagine. Otherwise how does simply asking people questions translate to business?

2 comments

We have a mix of employees / contractors but usually hover around 9-10.

As far as asking questions, it’s about the long game. I aim to build relationships with people and establish myself/my team as an authority on software dev.

Almost none of my meetings are “sales” meetings, in fact we never do advertising at all. All leads come from people who eventually want work or refer their colleagues. Some meetings pan out and others don’t.

This a thousand times over.

Never sell yourself the first time you're meeting someone. Explain what you do and turn the conversation back the person you're talking to. People love hearing their own voice, so let them talk. Take a genuine interest in what they do and they'll remember you as a good person.

If you can help them, reach out the next day with the whole "I was thinking about X. We do Y, perhaps we could help." If you can connect them to someone who can solve their problem that isn't you, do that as well.

As the parent says, people remember and refer / think of you first when you're needed.

I'm not a baseball fan, but I think the saying is "you'll never hit a home run if you don't step up to the plate."