[dasil003]

Um, if you look at the stock price it's still up 17% since Feb 1st which is before both the Kylie Jenner and Rihanna tweets. Tasteless as the ad was, markets are driven by greed way more than social outrage. Now if this is a trend that actually results in Snapchat becoming uncool and usage falls over time then that would be a story, but for now this is just grasping at straws trying to attribute stock market noise to some minor scandal with zero long-term effect.