[percept]

I believe it does, but not enough to worry about if your domain name isn't perfect. Releasing a product and acquiring customers (or vice versa) is more important.

At the same time, I recommend putting some thought into your domain name. You might make a list of keywords related to your product, based on your market and research to determine what potential customers are searching for (Google provides tools for this). Then work on short variations. Phrases seem to be popular now (past years saw "online," "web," "net," "central," "hub," "app," Swahili words, etc.).

I'm surprised to find that short, memorable domain names are still available--you just have to be a bit more creative to find them.

You might find the following blog(s) helpful (IIRC some older posts there were particularly good):

http://www.igorinternational.com/blog/

[hinoglu]

i think beginning with a simple name, then changing it if it still bothers me might be a possible solution. well indeed "somethinghub" was what i had in my mind, but i may be somewhat late for it :)

thanks for the blog link, time to read.