[winthrowe]

If there's a 'display as single page' rather than a print option, I'll recieve an add impression for most sites posted here, and might like the nav tools, but if it's 'print version' or page through a half dozen pages, I'll take print every time.

[MichaelApproved]

Fair point. Paging through is a pain and annoying to the reader.

[danielsoneg]

But it doesn't dispute your original point - ads are annoying to the reader too, and longer content costs more.