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by prepend
3029 days ago
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This is interesting. What’s the data use agreement like on this sale? Does google get to retain all of Zagat’s historical data? Or is it sold to the Infatuation? They just bought Zagat in 2011, so selling it so quickly seems odd. It’s an undisclosed amount, so I assume it’s at a loss from its $151M purchase. I hope it eventually becomes public knowledge through Google’s SEC filings. If this is just a way to buy deep data sets, then this makes sense. $150M for likely the best training set for food review in existence makes sense and therefore isn’t Google stupidly investing in review sites. It would also explain the buy and sell technique used on Boston Dynamics, Moto, and others. |
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Boston Dynamics was all Andy Rubin, and it didn't really fit when he left and Robotics collapsed as a result, and Moto was for defensive patents for Android (which they kept).
I haven't followed Zagat, but a sibling comment here mentioned it was Marissa Mayer's doing, so that would fit with the Andy / Boston Dynamics pattern.
There is also a PR disadvantage to feeding the idea that "Google owns everything".