For an indie effort on a limited budget it was fine. I got the point. I don't need to see the actual candy. If you don't already get the idea of weird candy from other countries not sure illuminating it more would make much difference. If it were me I would have invested a bit more to make 1 or 2 remixes of the ad content to see if one had more traction than the other. But yes, I'm not a successful web marketer.