[grantph]

> And to keep making money in these markets — already a ridiculous $27 in ARPU for the last three months of 2017 — they need us to give more time and attention to them.

And that there is the Achilles' heel of both Google and Facebook: disrupting the attention market.

I've been having a debate with someone on this subject, and it prompted me to run a consumer survey asking people: "Thinking about free services (e.g., print, radio, TV, websites), do you like it when they sell your attention to advertisers?" Yes, No, Undecided.

Of 511 responses, only 6% liked having their attention sold. 68% dislike it, and 26% were on the fence.

Personally, I think there is a huge opportunity to re-invent the attention market. Until then, companies like Google and Facebook will keep stealing our attention and selling it to the highest bidder.